Friday, April 8, 2011

Building Energy Efficiency Is a Hard Market to Crack

Energy efficiency retrofits are considered the “low-hanging fruit” of cleantech, but not low enough because the market hasn’t exactly taken off. Until now, the bulk of energy retrofit projects in the commercial sector take place in public facilities, Peter Larsen of Berkeley Lab said. Public agencies tend to have buildings with outdated wiring and other equipment that could use modernization, and they have the money to do it. Private businesses, however, are more tight-fisted with their money and tend to carry out smaller retrofit projects and expect a much quicker payback to please their shareholders, Larsen said. More>